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September 08.2025
3 Minutes Read

Reviving Strongoli Borgo Petelia: A Sustainable Tourism Success Story

Expansive rural landscape promoting sustainable tourism with rolling hills and fields under a clear blue sky.


Revitalizing a Village: The Strongoli Model

Nestled within the stunning landscapes of Calabria, Strongoli Borgo Petelia has become a beacon of sustainable tourism. This picturesque village is undergoing a renaissance, driven by the innovative approach of Neaitos, a design company focused on community-driven regeneration. For over a decade, local residents and Neaitos have worked hand in hand to revitalize the historic center, creating an 'albergo diffuso'—a scattered hotel concept that allows guests to stay in beautifully restored homes while engaging with the local community.

Community First: The Heart of the Revival

At the forefront of this transformation is Mattia, the manager of the albergo, who emphasizes the importance of community involvement: "Revitalizing Strongoli is not just about restoration, but about creating a sense of belonging and opportunity for residents." The project has not only brought economic growth but has also fostered pride among locals as they participate in shaping the future of their village.

Eco-Friendly Initiatives Taking Root

The sustainable practices adopted during this revival exemplify responsible tourism. Each restored home reflects traditional Calabrian architecture, enhanced by modern eco-friendly installations that ensure energy efficiency without sacrificing charm. From hidden wiring to radiant heating systems, every detail has been considered to merge historical aesthetics with contemporary sustainability.

Why Guests Are Drawn to Strongoli

Visitors are enchanted by the unique experience of living in homes that tell a story—where the whitewashed walls echo decades of history. Many guests rave about the authentic furnishings sourced from local Antique markets, which perfectly blend with modern amenities. This culturally immersive experience not only captivates the senses but also invites guests to contribute to local economic growth.

The Allure of the Surrounding Landscape

The enchantment of Strongoli doesn't end with its architecture. Guests are invited to explore the breathtaking landscapes surrounding the village, which are abundant in natural beauty—from golden wheat fields to steep olive groves and pristine beaches. Nature trails offer opportunities for hiking, while the iconic vistas make for unforgettable experiences. This integration of tourism with environmental appreciation serves to heighten awareness about responsible travel and conservation.

Unearthing Historical Treasures

As part of the restoration efforts, history enthusiasts will find that Strongoli is a treasure trove of hidden gems. The site of a once-thriving city, fragments of columns, and ancient relics can be found throughout the area. This connection to the past not only enriches tourists' experiences but also strengthens the local identity, as the community embraces its heritage with pride.

Looking Ahead: Opportunities in Sustainable Tourism

The model established in Strongoli illustrates a promising future for sustainable tourism. With climate change impacting travel patterns and increasing awareness about sustainability, communities like Strongoli can lead by example. By merging tourism with local culture and conservation, other small villages facing decline can find new life and purpose through similar initiatives.

Conclusion: The Sustainable Path Forward

As Strongoli Borgo Petelia emerges as a leader in sustainable tourism, it serves as a compelling case study for other locales grappling with decline while promoting eco-friendly living. The collaborative efforts of Neaitos and the local community showcase how intentional planning and community involvement can revitalize a region. Visitors not only enjoy the beauty and culture of Strongoli but also contribute to the ongoing cycle of restoration and revitalization.


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